Preheat oven or grill to 450 degrees.
Layer tortilla chips onto oven-safe pan.
Add generous amount of cheese to the chips.
Place rib pieces around the chips until all chips are in contact.
Sprinkle cilantro evenly around the chips.
Add dry rub seasoning to taste.
Place pan in oven and heat for 5-8 minutes until cheese melts and tortilla chips begin to brown.
Top with fresh diced tomato ...